It’s not easy being a digital nomad. You’re constantly on the move, looking for new work opportunities and making money. And when you finally find a great lead, it’s tempting to want to close the sale as quickly as possible. But if you’re not careful, you might alienate potential customers and ruin your chances of making a sale. This article will discuss tips for closing leads as a digital nomad to maximize your income and keep your business moving forward!
How to find new leads as a digital nomad
It can be tough to find new leads when you’re constantly on the move as a digital nomad. But there are plenty of ways to get in front of potential clients if you know where to look. Here are five top tips for finding new leads as a digital nomad:
- Use social media: Platforms like Twitter and LinkedIn offer excellent opportunities to connect with potential clients in your industry. Running ads on these platforms can also effectively reach leads who may not be actively looking for your services.
- Attend networking events: In-person networking events are a great way to meet people who might need your services. Attend industry conferences, or search for local networking events on Eventbrite or Meetup.com.
- Get involved in online communities: There are plenty of online communities where entrepreneurs and freelancers can connect with potential clients. Forums like Reddit, GrowthHackers, and Inbound offer excellent opportunities to share your work and connect with people who might need your services.
- Grow a blog: A blog is a great way to attract leads who are interested in what you have to say. Share your expert insights on topics related to your industry, and make sure to include a call-to-action (CTA) that invites readers to learn more about your services. As you write more search engine optimization (SEO) -friendly content, you’ll also attract more traffic from people looking for services like yours.
- Join co-working spaces: Co-working spaces are a great way to meet other digital nomads and entrepreneurs who might need your services. Though the companies may not need your services immediately, being in close proximity to them could offer opportunities down the line.
How to create a sales process that works for you
Now that you know how to find new leads creating a sales process that works for you is time. Here are three tips to get you started:
The first part of a sales process will always be building rapport, and you need to establish trust and show your potential client that you’re the expert they need. The best way to do this is by providing value upfront without asking for anything in return. This could be in the form of a helpful blog post, white paper, or even just a thoughtful email.
Once you’ve built rapport, it’s time to start making your pitch. But before you go into full sales mode, make sure you understand what it is your lead needs and how you can help them. Once you know this, create a proposal outlining how you can solve their problem. A pitch deck is a great way to present your offer in a visually-appealing way. Use Canva or PowerPoint to create a slide deck that outlines your services, pricing, and case studies.
The last part of the sales process is, of course, closing the deal. This is where you need to be very clear about what you’re offering and what the next steps are. Ideally, the closing process is done in person, but if that’s not possible (which is often the case for digital nomads), then a video call can work just as well. There are many things you can do to increase your chances of closing during this meeting, including:
- Focus on the outcomes, not the features: Your potential client doesn’t care about your offer’s bells and whistles. They just want to know how it’s going to help them. Of course, if they ask about features, you should be able to answer their questions, but always bring the conversation back to how your offer will help them achieve their desired outcome.
- Be prepared for objections: There will always be objections during a sales meeting. It’s just part of the process. The best way to handle them is by being prepared in advance. Think about all the possible objections you could get, and plan how you’ll address each one.
- Use case studies: Case studies are a great way to show your potential client you know what you’re doing. If you have any relevant case studies, bring them up during the meeting.
- Present competitor analysis: Another great way to show that you’re the best person for the job is by doing a competitor analysis. This shows your potential client that you’ve done your research and that you understand their industry. Break down what their competitors are doing well and where they could improve. Then show how you’re the perfect person to fill that gap.
- Be prepared to negotiate: Don’t be afraid to negotiate on price or payment terms. This is a standard part of the sales process, and as long as you’re prepared for it, you should be able to come to an agreement that works for both parties. Make sure not to give too much away, or you could end up devaluing your offer. For example, don’t just concede to a short retainer because your lead says they don’t have a lot of money. Instead, offer to do a smaller scope of work for a lower price. This way, you’re still getting paid, and your lead feels like they’re getting a good deal.
- Get commitment early on: The best way to close a deal is to get some sort of commitment from your lead early in the meeting. This could be in the form of a verbal agreement to move forward or even just a small deposit. Once you have this commitment, it’s much easier to close the deal.
- End the meeting with a clear next step: Always end your meeting with a clear next step, whether scheduling another appointment, sending over a contract, or anything else. This will help to keep the momentum going and increase your chances of closing the deal.
Strategies for building long-term relationships with clients
Even if you’re not a natural salesperson, these tips should help you close more deals as a digital nomad. But your work is not done once you’ve completed the deal. To build long-term relationships with clients, delivering excellent results and customer service is essential. If you can do this, you’ll be well on your way to building lasting relationships with clients that will lead to repeat business. Here are a few things you can do to deliver outstanding results and provide excellent customer service:
- Send a follow-up email after each meeting: Always send a follow-up email after each meeting, even if it’s just a quick recap of what was discussed. This shows your client that you’re organized and care about keeping them up-to-date.
- Set clear expectations from the start: At the beginning of every project, ensure you set clear expectations with your client. This includes things like deliverables, deadlines, and communication expectations. By setting these expectations from the start, you’ll avoid misunderstandings later.
- Communicate regularly: Once a project is underway, you must communicate with your client periodically. This will help to ensure that everyone is on the same page and that there are no surprises.
- Deliver more than you promised: One of the best ways to wow your clients is by delivering more than you promised. This could be in the form of extra deliverables, faster turnaround times, or anything else that adds value.
- Send a thank you note after each project is completed: Always send a thank you note to your client after each project is completed. This is a great way to show appreciation and build rapport for future projects. If notes aren’t your thing, you can get creative and send a video, card, or even a small gift.
Closing a deal as a digital nomad can be challenging, but with the right strategies, you can increase your chances of success. By using some of the tips above, delivering outstanding results, and providing excellent customer service, you’ll be well on your way to establishing fruitful business relationships that will lead to repeat business.